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AMC Cinemas Launches the First Loyalty Program in the Kingdom with AMC Da'era

AMC Cinemas Launches the First Loyalty Program in the Kingdom with AMC Da'era

Sunday, January 12, 2020/ Editor -  


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Creating an online community for cinema goers to enjoy, complimented by a new and dynamic website and mobile application 


Riyadh, Saudi Arabia, 12 January 2020 -  AMC Cinemas brings another first to the cinema industry with launching the first cinema loyalty program along with a dynamic website and mobile application, taking the guest experience to the next level and ensuring that all updates and information are available for movie lovers and enthusiasts in both English and Arabic languages.

The new website is set to be a one-stop digital hub for movie news and schedules in all AMC Cinemas, featuring advanced search tools that allow guests to narrow down their search and select their favorite movie based on the name of the movie or the desired location. The handy booking system provides the opportunity to effortlessly purchase and book tickets online and once the transaction is completed, the tickets will be dropped into the visitors' digital wallet.  Moreover, the live chat option provides immediate real time support to help solve any problems and deliver all required information. The site also highlights any new exciting food and drinks promotions for customers to benefit from.  The exciting new 'Remind Me' function, which will keep movie lovers always up to date. The website has been designed to be quite similar to, the most visited entertainment site in USA, with a clean and wonderful web-page which allows visitors to find the required information in an easy and accessible way.

AMC cinemas' mobile application will allow guests to finalise everything in a seamless and speedy way. With a wide range of features that are available in both Arabic and English languages, booking a movie in AMC cinemas will become a fun and on-the-go process. The loyalty program AMC Da'era is a first of its kind experience that has been built specifically for the Saudi cinema goer. the app is designed to offer a set of properties that will create a personalized experience for each guest, from being able to share wonderful moments with your family and friends - With points being earned for every single riyal spent in AMC Cinemas, members keep ascending through each of the tiers by moving from Inner Circle to Select Circle and finally Elite Circle. Alongside each tier, the perks and benefits continue to expand from birthday, anniversary gifts, F&B discounts, free refills, chances to win tickets to screenings and grand opening events.  

Being a member of AMC Da’era will give you the privilege to be the first to know about any advance tickets, cinema openings and contents all complemented with a weekly newsletter. You can easily joining AMC Da’era by signing up to an AMC account on or the AMC Cinemas app on iOS

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