Search SaudiArabiaPR.com

Home >> Entertainment

Young Saudi Football Fan Becomes  UEFA Champions League Mascot Thanks to Mastercard

Young Saudi Football Fan Becomes UEFA Champions League Mascot Thanks to Mastercard

Saturday, June 8, 2019/ Editor -  

Share

Home >> Entertainment

10 year old becomes first female from Saudi to be a mascot at the global sporting tournament 

08 June, Riyadh:  Basmah Nawaf Alshnaifi, a ten-year-old girl from Saudi with a passion for football, has been given the opportunity of a lifetime, to become the first female Saudi mascot at the UEFA Champions League. The priceless experience was made possible for her thanks to Mastercard. 

Dedicated to supporting women empowerment in all fields, Mastercard provided an opportunity for Basmah to walk the stadium with global footballers in the final match of UEFA Champions League in Madrid. As the official sponsor of the sporting tournament, the payments technology leader offered Saudi cardholders the chance to win a surprise ticket simply by using their Mastercard debit and credit cards for everyday payments.  

J.K. Khalil, General Manager, Bahrain and Saudi Arabia, Mastercard said: “At Mastercard, we are committed to offering cardholders priceless opportunities that allow them to pursue their passions. It is heartening to see such unbridled enthusiasm for football among young Saudi girls today, and we couldn’t be happier for help make Basmah’s dream a reality. By innovating in the way we engage with consumers, we will continue to bring unique campaigns to the Kingdom that resonate with the people’s passions and make every day digital payments simple, secure and rewarding.” 

Basmah was given a priceless surprise - a ticket to the UEFA Champions League Final match between Tottenham and Liverpool, where she got the chance to be the mascot for football legends. 

“I never thought I would ever have such an experience in my life. I have always had the dream to play in a big stadium and today I am present in the UEFA Champions League Final as a player mascot. I want to thank Mastercard for making this happen. This is the best gift I’ve ever received and I will always remember it, thank you as well to my family and academy for supporting me” said Basmah Nawaf Alshnaifi on her experience.  

Mastercard has been a proud sponsor of UEFA Champions League since 1994  and recently added two women’s football clubs, Arsenal Football Club and Olympique Lyonnais to its global portfolio, sending a powerful signal for gender equality in sports and demonstrates a continued focus on gender balanced marketing. Mastercard has been a long-standing advocate of the importance of diversity, inclusion and partnering to promote good governance and integrity in world sport.


Previous in Entertainment

Next in Entertainment


Home >> Entertainment Section

Latest Press Release

SDRPY Launches Saudi-Yemeni Workshop

Kenzo Opens a New Store at Mall of Arabia, Jeddah

Golf Saudi Summit: Major New Golf Business Event Announced

National Geographic Abu Dhabi Provides an Unprecedented Look into Makkah's Spraw ...

Accor's role as Makkah's leading pilgrim hospitality services provider showcased ...

Saudi Arabia pension system shows positive signs in Mercer's 2019 Global Pensio ...

Shaker Group reports Q3 revenue growth of 42.5%; losses narrow by 85.7% to SAR ...

Aigner Aprilia

Saudi Arabian Monetary Authority's first MoU in Riyadh signed with the DFSA

WWE® and the Saudi General Entertainment Authority Expand Event Partnership

The ITC and SOFRECOM partnership to deploy fiber network in the Kingdom of Saudi ...

Ring Door View Cam, Ring's Fifth Video Doorbell, Now Available for SAR 729

Virgin Hyperloop One and Saudi Arabia's KAUST Partner to Spur Country's Technolo ...

Crown Jewel to Air in Saudi Arabia

Saudi Arabia's real estate market set to benefit from major tourism projects an ...

WWE® Presents the First-ever Women's Match in Saudi Arabia

M Hotel Makkah by Millennium recognized as Best 5 Star Hotel in Makkah

'Davos in the desert' implication on KSA economy - By Steen Jakobsen, Chief Eco ...

Riyadh Season Set to Transform Saudi Capital Into the Middle East's Entertainmen ...

Cesaro Relishing Mansoor Battle at Crown Jewel