Search SaudiArabiaPR.com

Home >> Events and Entertainment

Young Saudi Football Fan Becomes  UEFA Champions League Mascot Thanks to Mastercard

Young Saudi Football Fan Becomes UEFA Champions League Mascot Thanks to Mastercard

Thursday, December 5, 2019/ Editor -  

Share

Home >> Events and Entertainment

10 year old becomes first female from Saudi to be a mascot at the global sporting tournament 

08 June, Riyadh:  Basmah Nawaf Alshnaifi, a ten-year-old girl from Saudi with a passion for football, has been given the opportunity of a lifetime, to become the first female Saudi mascot at the UEFA Champions League. The priceless experience was made possible for her thanks to Mastercard. 

Dedicated to supporting women empowerment in all fields, Mastercard provided an opportunity for Basmah to walk the stadium with global footballers in the final match of UEFA Champions League in Madrid. As the official sponsor of the sporting tournament, the payments technology leader offered Saudi cardholders the chance to win a surprise ticket simply by using their Mastercard debit and credit cards for everyday payments.  

J.K. Khalil, General Manager, Bahrain and Saudi Arabia, Mastercard said: “At Mastercard, we are committed to offering cardholders priceless opportunities that allow them to pursue their passions. It is heartening to see such unbridled enthusiasm for football among young Saudi girls today, and we couldn’t be happier for help make Basmah’s dream a reality. By innovating in the way we engage with consumers, we will continue to bring unique campaigns to the Kingdom that resonate with the people’s passions and make every day digital payments simple, secure and rewarding.” 

Basmah was given a priceless surprise - a ticket to the UEFA Champions League Final match between Tottenham and Liverpool, where she got the chance to be the mascot for football legends. 

“I never thought I would ever have such an experience in my life. I have always had the dream to play in a big stadium and today I am present in the UEFA Champions League Final as a player mascot. I want to thank Mastercard for making this happen. This is the best gift I’ve ever received and I will always remember it, thank you as well to my family and academy for supporting me” said Basmah Nawaf Alshnaifi on her experience.  

Mastercard has been a proud sponsor of UEFA Champions League since 1994  and recently added two women’s football clubs, Arsenal Football Club and Olympique Lyonnais to its global portfolio, sending a powerful signal for gender equality in sports and demonstrates a continued focus on gender balanced marketing. Mastercard has been a long-standing advocate of the importance of diversity, inclusion and partnering to promote good governance and integrity in world sport.


Previous in Events and Entertainment

Next in Events and Entertainment


Home >> Events and Entertainment Section

Latest Press Release

UAE Team Emirates-XRG take home five National Championship victories

Jeddah e-prix double-header becomes most-watched formula e weekend in history, d ...

In the Presence of H.E. Al-Jasser … Mawani Signs Privatization Contracts for Mu ...

Hibrid and Alibaba Cloud Sign MoU to Deliver Advanced Streaming and Comprehensiv ...

Get Ready for Fabulous Summer Looks with BADgal BANG! Power Blue Mascara!

Make the Most of the Summer with an Unforgettable Stay at The Hotel Galleria Jed ...

UK Clinical Rotations Enriches SGU's students Medical Career

Equivator Invests SAR 30 million in Related to Drive MENA's Loyalty and Rewards ...

Bigger Thrills and Better Rewards Await You This Dubai Summer Surprises at Merca ...

CASIO Middle East & Africa Marks Six Decades of Calculator Legacy

SRMG Labs triumphs at Cannes Lions with Gold and Silver for The Second Release, ...

HSA Group Appoints Mr. Dirhem Abdo Saeed as Chairman of the Board

EASA and IATA publish comprehensive plan to mitigate risks of GNSS interference

Cluster 2 signs an agreement to advance smart airport operations in Saudi Arabia

African Energy Week (AEW) 2025 to Host Dedicated Energy Finance Track

EGYPTAIR discloses order for an additional six Airbus A350 aircraft

Riyadh Air places firm order for 25 Airbus A350-1000 aircraft

As part of its commitment to social responsibility through 'Bupa Clinics' Bupa ...

essence launches Fondation Stick: A New Take on Makeup, Friendship, and Sharing ...

AviLease orders Airbus A350F freighters and A320neo Family aircraft